How does Benjamin Moore choose our Color of the Year and the corresponding Color Trends Palette?

Our annual celebration of color is the result of a yearlong exploration into design, art, fashion, cultural and environmental influences around the globe. From Benjamin Moore’s library of over 3,500 colors, we carefully curate a Color Trends palette that balances modern-day relevance with long-lasting appeal. At the center is one special hue that defines the palette—and the moment: the Color of the Year.

Color of the Year: A Look Back

The Journey to the Color of the Year and the Color Trends Palette

Every year, our color and design experts look at both domestic and global inpiration to select the Color of the Year and the corresponding Color Trends palette. Their work yields common threads across diverse disciplines, resulting in a thoughtfully curated color palette—and one standout paint color—that inspires us all.1

Design

We look at a range of design influences like furniture, lighting, fabrics, home accessories and more—and then consider the relationship that paint and color has to each of them.

Art

From contemporary to classic, we look to art to help us see color and color pairings in a fresh, new light. Seeing how artists use color always energizes and inspires us.

Fashion

Always changing, and consistently informed by color, fashion is an expression of personality and style that gives us a snapshot of the moment.

Environment

Every setting offers its own unique natural landscape, distinct color palette and architectural traditions. At home and when traveling, we take in all of these elements.

Culture

Clearly, people influence us as well. Consumer sentiment, entertainment, economics, and contemporary culture all give voice to our annual color palette selection.

"Each year, we invite homeowners to use the Color Trends palette as a point of inspiration to bring color into the home in new ways."

-Andrea Magno, Director of Color Marketing & Development

Unmatchable Color

The richness and nuance of the Color of the Year and Color Trends palette can only be achieved with Benjamin Moore products.